Creative Samples: Shaping Our Client’s Email Roadmap

Sub2Empire charged YRV Dynamics with scaling enrollment for their creative financing courses and lending business. This included creative, media, and email marketing responsibilities. The client emphasized that expanding and engaging their email list was a priority for 2023. Below is a summary of our email partnership; however, specific performance or data metrics cannot be shared publicly. Get in touch to learn how YRV Dynamics Dynamics can optimize your brand’s email roadmap.

Sample 1:

• Sent to users who first opted into the email database.

• Due to the various courses and options, this was a positive starting point for fence-sitters wanting to learn more about their offerings.

Sample 2:

• Real estate and property owners were a key audience for Sub2Empire’s enrollment.

• A special video was designed for a niche audience to drum up buzz and consideration to enroll in the courses.

• This piece highlights the lead magnet on the site, a Sub2 lending calculator.

Sample 3:

• An additional frequency piece targeted to real estate agents.

• Highlights how creative financing can help them in their real estate offerings.

• Again, this directed users to the YouTube channel for additional UGC from the founders who developed the course.

Sample 4:

• Promotion of the founders’ lending program to users who completed the course and were part of their Sub2Empire community.

• Discusses who the program is designed and targeted to.

• Note the checkboxes for terms and qualifications.

Sample 5:

• Email countdown piece to highlight the upcoming price changes.

• Value propositions mentioned include expanded content, enhanced support, updated insights, and success stories from previous attendees.

• Targeted users who are part of the community but have not enrolled.

Sample 6:

• Email countdown piece for their July course

• QR code included

• Value propositions highlighted, such as the lead magnets on the site to secrets to successful deals.

Sample 7:

• Highlights the founder’s blueprint course and what will be taught.

• UGC from a previous enrollee for validation

• Two-day workshop again mentioned

Sample 8:

• Mentioning price point, for lower cost of entry, act now.

• Founder UGC, click-to-YouTube piece discussing the course, why it was made, etc…

• QR code call-out

Sample 9:

• Countdown piece highlighting each day’s Masterclass schedule, with a click-to-register option & and an early bird promo.

• Itinerary of what is happening daily and what people can expect.

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